6/28/2023 0 Comments 68 ford thunderbird![]() ![]() An overhead console (that first appeared on the previous year’s Town Landau) containing illuminated indicators for emergency flasher use, low-fuel warning, door-ajar, and seat-belt reminder light returned in a revised format. ![]() Ford decided to abandon the Thunderbird’s traditional unibody construction for this larger car, turning to a body-on-frame method with sophisticated rubber mountings between the two to improve noise/vibration characteristics and reduce weight by a small margin. For 1967 the Thunderbird would be a larger car, moving it closer to Lincoln as the company chose to emphasize the “luxury” part of the “personal luxury car” designation. When Ford launched its fifth generation Thunderbird in 1967, the company took the car upmarket even further by increasing the car’s size as well as offering a four-door model. Similarly, the Collector Car Market Review Online Tool reveals the seller’s ask falls between this guide’s #2 “Very Good” estimate of $9,800 and its #1 “Excellent” appraisal of $15,300. Comparing that price against the Hagerty Insurance Online Valuation Tool confirms the private seller has their T-Bird priced between this guide’s #3 “Good” estimate of $9,100 and its #2 “Excellent” appraisal of $13,800. A great example of the fifth-generation “Glamour Bird” is this 1968 Thunderbird Hardtop originally listed in August 2021 on Craigslist in East Hartford, Connecticut now offered at $11,500 or best offer currently (the original ask was $12,500). The result was a new bigger body-on-frame design car (the prior generation was a unibody design) that would share its underpinnings with Lincoln’s Continental. This combined with knowing Mercury would launch the Cougar in 1967, Ford Marketers had to take the fifth-generation upmarket for its launch that year. Specifically, Ford marketers confirmed higher-optioned, luxury-themed Mustangs were often cannibalized Thunderbird sales. The outstanding sales success of the Mustang did cause collateral damage to Ford’s lineup by the mid-sixties. SeptemUpdate – We just confirmed the listing for this Thunderbird “Classifind” expired, so with no replacement found we’re assuming this ride “Sold?” While this one got away, please reach out either by email or call us directly if you’d like to be informed when we come across something similar.ĪugUpdate – We just confirmed the seller lowered their asking price by $1,000 to $11,500.
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